This quote gets to the heart of everything that makes Porsche what it is. As a brand, as a company and as an automotive maker. It's been our guiding star - for more than 65 years. And all of the values that characterise our vehicles and our work are covered by it. It's no wonder, therefore, that no one can describe this better than the person who created the 1st sports car to bear the Porsche name: Ferdinand Anton Ernst - or Ferry Porsche, for short.
At first, I looked around and couldn't get the auto I Had been dreaming of: a small, lightweight sports car that uses energy economically. So I chose to build it myself.
Ferry Porsche
His vision of the perfect sports car has always driven us - . And we get nearer every single day to realizing it. With every development, every concept and every model. Along the way, we follow an idea, an ideal that unifies us all. We refer to it only as the Porsche Principle. The underlying principle is to consistently get the most out of everything. From day one, we've strived to translate performance in the most sensible manner possible - into rate - and success. We call it "Intelligent Operation".
Porsche is a distinctive firm with powerful ideals. Doctrines and our values permeate through everything we do to make sure that we always remain true to our principles. As a consequence, despite what others might be doing, we at Porsche seek to stretch boundaries and are committed to continuous development.
In line with the principle of reaching maximum output signal from minimal input signal, this race-inspired doctrine is built-in to each and every one of our cars since day one. Considering that the 356 Nr. 1 was constructed.
Where this assurance comes from? The answer is straightforward. We never forget who we're.
Why did Porsche Sports Cars become design icons? Because they were aesthetically successful? Because people found them "attractive"? Yes, what goes without saying. On the other hand, the truly impressive thing was the harmony of the design concept, where function is followed by layout.
A Porsche is immediately recognisable. This is thanks to contours and the distinctive design idiom: the roofline, the wings that are more compared to the bonnet, the strong shoulders. Attributes that every Porsche version has picked up on and reinterpreted for nature and a unique age - for more than 60 years.
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